Hip-hop isn't dead, in fact it's probably the most dominant music in modern pop culture. Rock is actually the one faltering at the moment.
Hip-hop's main problem is a lot of it is placed over dance/techno beats, because the sample-licensing fees these days are so oppressive that nobody wants to clear a sample anymore, so everyone is crafting songs using the same soft-synth program in order to bypass sample fees and just "buy the beat."
This "killed" the original artform. Sampling was the backbone of hip-hop, so it had to evolve because of money-hungry cats who would extort producers and rappers who had a great song on an album but couldn't release it because they had to pay 70% of the royalty to the original sample-license owner.
Also, I urge cats on this forum to constantly re-define their thinking. Stop thinking that shit is "never going to be that good," -- do a thought experiment and pretend you're a young 15 year old cat listening to hip-hop. That 15-year old doesn't give a shit about Eric B. and Rakim or how great it felt when Dr. Dre dropped The Chronic when you were in high-school. Think about what that young 15 yr old kid would do, though. You would think of coming up with NEW shit. Remember the 90's, when everyone basically said "fuck the 80's."
What are you doing to bring something innovative to the genre? Have you mixed hip-hop with dubstep? How about hip-hop with Moroccan new-age death metal? (I'm joking on this last one-- but you catch my drift.)
Go take a look at the posts I wrote for this website 10 years ago, on "Crapmetal" and how investors/companies are looking for the next big thing.
Fuck the past, bring in the future -- but be cognizant of the past and learn from it. But always focus on changing the game.
Are you going to be a starving artist or a Picasso? Make something that is truly out of your comfort-zone -- that is the trailblazer.
This is a survey for everyone. and I want to know your perspectives about Today's rap music.
"A recent study by the Black Youth Project showed a majority of youth think rap has too many violent images. In a poll of black Americans by The Associated Press and AOL-Black Voices last year, 50 percent of respondents said hip-hop was a negative force in American society" theledgerdotcom
Is the genre dead? dying?